Online Lead Generation & Automation: 7 Key Concepts To Nail
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Online Lead Generation & Automation: 7 Key Concepts To Nail

In this article, we’re going to look at 7 key concepts involving these topics that you need to understand and configure your approach to suit. We’ll also cover some suggestions of relevant tools and actions to consider. By the end, you should have some solid ideas of how you can improve your lead generation process and bolster your efficiency.

Image of woman teaching interpersonal skills to colleague.
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Crucial Interpersonal Skills for Managers

Interpersonal skills comprise a wide range of capabilities that allow us to effectively communicate, cooperate, and work alongside others. Research has shown that many employers continue to leave interesting positions open because they feel that the applicants they meet do not display the communication and interpersonal skills required.

Image of cover of The 'Plenty of Clients' manual by Dov Gordon
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Dov Gordon Giveaway

One of our favourite marketing consultants is American Dov Gordon, because of his almost Aussie-like “tell it like it is” approach to marketing. Dov does not promote the newest ‘shiny new object’ like most other marketers, present company excluded of course, instead Dov promotes a down to earth workable approach to getting more and better clients for your business.

For the last five years Dov has been selling his 95 page manual “The Plenty of Clients manual”, subtitled ‘How to systematically and consistently attract first rate clients’ for $US97 (about $AUS125) and at that price it is one of the best value guides in the market. But Dov has agreed to give the manual away for free to our clients!

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