The Boss Gets Interviewed

We recently had the honour of being approached by the editor of the prestigious website Creative Living History to see if Terry Chadban would consider being interviewed for their website, and upcoming physical book. The series of interviews, and the book which will be published next year, are all about the people who make up Australian business. Naturally he was happy to oblige and help out such a great cause.

Online Lead Generation & Automation: 7 Key Concepts To Nail

In this article, we’re going to look at 7 key concepts involving these topics that you need to understand and configure your approach to suit. We’ll also cover some suggestions of relevant tools and actions to consider. By the end, you should have some solid ideas of how you can improve your lead generation process and bolster your efficiency.

Internet Usage Stats in 2018 (Infographic)

Internet usage is at an all-time high and it does not feel like it is going to slow down at any point in the near future. There are now over 4 billion Internet users worldwide and 3.2 billion social media users. When you think of the estimated population of the world (around 7.5 billion) that is a large percentage of people actively using the Internet – over half of the whole world’s population.

7 Marketing Automation Ideas for Growing Your Business

Image of hand drawing a business plan on clear panel.
Been marketing online since 1985 and still learning every day! Love travelling, seeing new places, trying new food and meeting new people.

[et_pb_section bb_built=”1″][et_pb_row _builder_version=”3.12.2″][et_pb_column type=”4_4″][et_pb_text _builder_version=”3.12.2″] Marketing automation is a fantastic strategy to make your employees’ lives easier and your business more successful. It can be a bit of a overused buzzword but what does it actually mean? It’s all about productivity! Check out Amazon as an fantastic example. If you don’t have marketing automation in … Read more

How to Set Up Highly Effective Squeeze Pages For Your Business Website

Image of someone squeezing citrus on food, sqeeze page.
Been marketing online since 1985 and still learning every day! Love travelling, seeing new places, trying new food and meeting new people.

Squeeze pages are used to get people to opt-in to your mailing list or newsletter by giving you their name and email address in exchange for something of value to them. Most of the time, a squeeze page is not as long as a sales letter, but they do usually contain bullet points and teaser … Read more