Word image of words related to the origin of business values.

5 Steps to Creating A Successful Marketing Strategy for Millennials (Infographic)

Been marketing online since 1985 and still learning every day! Love travelling, seeing new places, trying new food and meeting new people.

When it comes to generational differences, many people begin by discussing shared experiences that helped to shape people. For example, in the United States, the … Read More

The Boss Gets Interviewed

We recently had the honour of being approached by the editor of the prestigious website Creative Living History to see if Terry Chadban would consider being interviewed for their website, and upcoming physical book. The series of interviews, and the book which will be published next year, are all about the people who make up Australian business. Naturally he was happy to oblige and help out such a great cause.

Image of woman teaching interpersonal skills to colleague.

Crucial Interpersonal Skills for Managers

Interpersonal skills comprise a wide range of capabilities that allow us to effectively communicate, cooperate, and work alongside others. Research has shown that many employers continue to leave interesting positions open because they feel that the applicants they meet do not display the communication and interpersonal skills required.

Image of cover of The 'Plenty of Clients' manual by Dov Gordon

Dov Gordon Giveaway

One of our favourite marketing consultants is American Dov Gordon, because of his almost Aussie-like “tell it like it is” approach to marketing. Dov does not promote the newest ‘shiny new object’ like most other marketers, present company excluded of course, instead Dov promotes a down to earth workable approach to getting more and better clients for your business.

For the last five years Dov has been selling his 95 page manual “The Plenty of Clients manual”, subtitled ‘How to systematically and consistently attract first rate clients’ for $US97 (about $AUS125) and at that price it is one of the best value guides in the market. But Dov has agreed to give the manual away for free to our clients!

Image of cartoon characters climbing 7 steps to a successful new business

7 Steps to a Successful New Business

It is no coincidence that the statistics of failed new businesses in Australia mirrors those in America and the UK. Around 80% of all new businesses fail in the first year, and close to 90% in the first five years. We want to help turn those statistics on their head by giving you our 7 steps to a successful new business.