Interpersonal skills comprise a wide range of capabilities that allow us to effectively communicate, cooperate, and work alongside others. Research has shown that many employers continue to leave interesting positions open because they feel that the applicants they meet do not display the communication and interpersonal skills required.
One of our favourite marketing consultants is American Dov Gordon, because of his almost Aussie-like “tell it like it is” approach to marketing. Dov does not promote the newest ‘shiny new object’ like most other marketers, present company excluded of course, instead Dov promotes a down to earth workable approach to getting more and better clients for your business.
For the last five years Dov has been selling his 95 page manual “The Plenty of Clients manual”, subtitled ‘How to systematically and consistently attract first rate clients’ for $US97 (about $AUS125) and at that price it is one of the best value guides in the market. But Dov has agreed to give the manual away for free to our clients!
It is no coincidence that the statistics of failed new businesses in Australia mirrors those in America and the UK. Around 80% of all new businesses fail in the first year, and close to 90% in the first five years. We want to help turn those statistics on their head by giving you our 7 steps to a successful new business.
Diversity is a crucial part of any business, even the smallest of them out there, and according to numerous studies, it has proven to greatly benefit any type of business endeavour.
Imagine a world in which everyone is the same; everyone shares the same skin complexion, the same hair style and colour, and even the same skills, abilities, and personality. What kind of a place would that be? Or even worse, can you imagine working in a place like that?
The Origin of Business Values. There are different ways to look at the world of business, just as there are different ways to look at everything in life. When it comes to business, your perception depends on your outlook. You can view business as a rough and tumble bar fight where victory depends on quick wits and quick fists coupled with a taste for blood.
