brand building

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7 Marketing Automation Ideas for Growing Your Business

[et_pb_section bb_built=”1″][et_pb_row _builder_version=”3.12.2″][et_pb_column type=”4_4″][et_pb_text _builder_version=”3.12.2″] Marketing automation is a fantastic strategy to make your employees’ lives easier and your business more successful. It can be a bit of a overused buzzword but what does it actually mean? It’s all about productivity! Check out Amazon as an fantastic example. If you don’t have marketing automation in …

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How to Set Up Highly Effective Squeeze Pages For Your Business Website

Squeeze pages are used to get people to opt-in to your mailing list or newsletter by giving you their name and email address in exchange for something of value to them. Most of the time, a squeeze page is not as long as a sales letter, but they do usually contain bullet points and teaser …

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Is Social Media Marketing Dead?

[et_pb_section bb_built=”1″][et_pb_row][et_pb_column type=”4_4″][et_pb_text _builder_version=”3.12.1″] Is social media marketing dead? We see headlines all the time about how difficult it is to get organic social media traffic now. As a business, you have to ensure that your posts are viewed as “useful” if you want them to appear in the highest number of possible feeds.   …

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Image of man with credit card in hand showing digital marketing for ecommerce stores.

An Introduction to Facebook Marketing

An introduction to Facebook marketing for businesses. The purpose of e-commerce marketing is to increase interest in your website and ultimately to grow your revenue from products and services sold. Your marketing efforts need to tickle the curiosity of internet users and to provoke them to register or make a purchase via your website.

Facebook has appeared as a powerful ally to everyone involved in e-commerce marketing – that tends to happen when your platform boasts over 2 billion active users. The social media portal offers numerous opportunities for increasing traffic and advertising your website’s main products and services.