Welcome to this week’s Social Media Monday. One of the most frequent questions we get asked is “How can I possibly keep up a presence on all these social media platforms, I am already working thirty hours a day running my real business!”
Well, the secret is automation, and automation tools, and this week’s articles are all about that. The first lists five of the most popular social media management tools out there. There are literally hundreds of tools available, but these are the five most sensibly priced multi-platform tools available.
http://www.techrepublic.comWed, 05 Jun 2013 12:57:04 GMT
Get highlights on five social media management tools that could work for a variety of businesses.
Our current clients already know that HootSuite is our weapon of choice, and the one that we recommend to all our clients for managing their social media updates. You can also check out the Pro version free for 30 days here which will be more than enough for most small business owners.Image via CrunchBase
Next up, and in a similar vein, we have an article from Megan Marrs which compares a number of slightly different tools.
http://www.wordstream.comThu, 23 May 2013 20:33:09 GMT
Which social media management tool is best for your business? Find out with our complete review of the top social media management tools!
One issue that we have with this article is her comment that “If your business is primarily focused on Twitter, Social Bro is the ultimate Twitter tool.” There is nothing wrong with Social Bro, but if your business is specifically targetting Twitter followers, you should definitely have a look at Tweetdeck. Twitter was so impressed with it that it bought the company!Image via CrunchBase
Finally, if none of these tools suit you for whatever reason (picky bastards, aren’t you!), here is a list from Social Media Today of no less than fifty tools for you to check out!
50 Top Tools for Social Media Monitoring, Analytics, and Management
http://socialmediatoday.comMon, 13 May 2013 13:10:40 GMT
Over the last decade, social media monitoring has become a primary form of business intelligence, used to identify, predict, and respond to consumer behavior. Listening to what your customers, competitors, critics, and …
As I said at the top, our recommendation is for HootSuite, either the free version if you only have a limited number of platforms to cover — you are limited to five in the free version, but that would cover Twitter, Facebook, LinkedIn and two more — or the Pro version to give you access to unlimited platforms for only around $US10/month.
If you are interested, contact us for a free QuickStart guide to using HootSuite or check out their tutorial videos to get up to speed quickly. But by all means have a look at all of these suggestions, you may just find that another one is perfect for your small business social media management needs.
Until next week, enjoy yourselves!