Welcome to this week’s Social Media Monday. First up for those that like their information in graphic form is this infographic from MediaBistro on social media marketing statistics

17 Incredible Social Media Marketing Statistics [INFOGRAPHIC 

One of my takeaways was this: “social media lead conversion rates are 13 percent higher than the average lead conversion rate?”

and that social media produces almost double the marketing leads of trade shows, telemarketing, direct mail, etc.

English: Graph of social media activities

English: Graph of social media activities (Photo credit: Wikipedia)

 

Then Social Media Examiner posted their A-Z of content marketing:

26 Ways to Create Social Media Engagement With Content Marketing

The search engines love fresh, relevant content, so this article is a great read if you are looking for ways to produce fresh content consistently.

Finally, a great article from Moz explaining exactly how to go about social media marketing, including a brilliant infographic

A Manageable Content and Social Media Marketing  – SEOmoz

Image representing SEOmoz as depicted in Crunc...

Image via CrunchBase

When we get into the truth of how much time and effort goes into the actual work of raising a client’s web visibility–that it’s an ongoing process that will require them to generate content and build relationships–we often see 

My takeaway was this:

“We always start out by explaining that our organic web marketing process includes three stages:

  • Stage One
    SEO & Local Search (research & implementation)
  • Stage Two
    Link Building & Social Media Strategies (research & development)
  • Stage Three
    Ongoing Implementation & Measurement (which never, ever ends)”

and that sums up online marketing in a nutshell! Research, development, implementation and measurement.

Social Internet Marketing to Target Engage and Convert

Until next week, enjoy! And don’t forget to leave a comment below if you find this information helpful.

 

 

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Started marketing online in 1985 (NOT a misprint!) and still learning every day! Love travelling, visiting new and interesting places, meeting new and interesting people,

Self-confessed sports tragic, I love most sports (except soccer) and can sit and watch elite sportspeople for hours.
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